With all the bad news in the media these days I was stunned to learn that a great deal of our Kaloo accounts are doing well. What’s up with that? Don’t they watch the news? How dare they be doing well!
Cable News came into existence in 1985. They run on average 15 hours of live daily news with the remaining 9 hours of reply. One thing they have learned over the past 20 years is this: Bad News is more interesting than Good News. Bad News sells. It’s more profitable to talk about Bad News than Good News.
War, corruption, terror, disasters, is great for their bottom line. Sure, throw in the odd “Puppy Story” but other than that, be sure to hype the negativity. The Consumer confidence index is based on regular survey of just 5,000 households. The incessant barrage of depression in the media cannot help but influence the nationwide mood.
If you have recently lost you job, then its understandable to feel this way, but the majority of people will not be left homeless and the sky is not falling.
Yes, we must be careful and focus on value and make good decisions, but we also have a duty to remain positive, have faith and appreciate what we all have in the here and now. Make a point to inspire those around you and not give in to the naysayers. Yes, we can.
Yes we can, is right! Thanks for bringing up the negativity in the media.